Feeling a little winded Good! We’re eight minutes

 High performing keyword bid increasing ( . minutes) Expected results Think of your keyword conversions as the number of leg extension reps you can do each set. Increasing bids is like eating more protein so you can start performing more reps.  and seconds into our -minute AdWords campaign management workout.    You’re making quick progress…

 You can then save the filter for next week’s workout

 with the goal of having the filtered “bad keywords” and “bad ads” become less and less frequent over time. . Checking for alerts ( seconds) Expected results Sometimes it’s easy to forget the small things . like how certain workouts are actually supposed to be done.    Think of the AdWords alerts as your own…

illustrates a great persona framework for marketers

audiences. UX designers use this information to design products that are frictionless and fun to use; we can do the same for our marketing campaigns.    This three-minute video from MailChimp’s research manager . Gregg Bernstein .  and designers alike. . Modals on Mobile: How to Use Them Wisely by Chris Wigley for UX Magazine…

Once you create one video

   Of course, you can also just start from scratch. Since you’re familiar with the process of editing productservice videos , creating social videos will be a breeze. Basically, you just follow the same pattern. When making social videos, your goal is to stop people following their feeds. But if your video isn’t interesting, they’ll…