A an absolute must when you

post videos on social media. 85% of people scroll through Facebook on mute. So does 80% of people on LinkedIn.

 

 Typically, people watch videos bu

t don’t turn up the volume. So if you don’t add subtitles , they won’ Togo Email List t know what you’re talking about. And… they will just scroll through your video without paying attention, so subtitles are a lifesaver here. Bonus tip from Shaina: On Facebook, subtitles are filled in whenever the video is silent , whichis very different from actually placing subtitles in the video file : While you can hope that Facebook will automatically add subtitles for you , don’tto do the same.

 handed over to you Now

when you know all the best tips for turning various types of conte How Identifying Your Data Types Unlocks Hidden Potential nt into social media videos, you can jump right into implementing a video repurposing strategy. Let us know what challenges you are facing in the ments section below, and feel free to ask us for advice and tips on overing them.

 

 [Webinar] How to record

edit and create a product or service video in less than an hour 13 minutes to read How to create videos in less than an hour Olga Bedrina Olga Bedrina product marketer olga_bedrina Attention is the new online currency, and no other form captures more of it. This is what we crave on social media channels.

 

 Everywhere we post content

we need to get noticed. We know that Facebook reach is declining, it’s harder to reach people on Twitter, and it’s harder to get traffic and shares to your blog. Attention is the new online currency. That’s why we all have to make videos . But make no mistake: it’s not just the video itself.

 

 More “traditional” forms of content

such as blog posts, should be part of your content strategy. However, consider using video to promote something. If you want to promote your content effectively, you need to create a video . In this webinar, Ian Cleary talks about recording, editing and producing a video in less than an hour .